Aesop Seeking Silence

Facial Hydrator Campaign

Creative Project Manager and Producer

Summary

A global product campaign spanning in-store retail, print, digital, and social channels for the launch of Aesop’s first moisturizer designed specifically for sensitive skin. The concept around the campaign centers around the idea that the moisturizer offers a moment of respite, enveloping the skin in a gentle embrace.

Credits

Photography: Robin Stein

Art Direction: Camille Legrand

Copywriting: Jack Ball-Smith

Company: Aesop