Aesop Fragrance Campaign

Creative Project Manager and Producer

Summary

Aesop’s Fragrance Range campaign was a global, integrated initiative aimed at highlighting the three signature Aesop fragrances. The visuals of the campaign were meant to mirror Aesop’s captivating, sensorial, and evocative approach to fragrance. Scent simultaneously extends and contains the human body, lingering in the mind and on the skin, enveloping the wearer while also taking on new shapes to reach beyond the body.

Credits

Photography: Olivier Severe & Robin Stein

Art Direction: Lauren Hodges

Copywriting: Sophie Isherwood

Company: Aesop